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ABC PIANO
SEO & STRATEGY
GRAPHIC DESIGN
WEBSITE DESIGN & DEV
THE CHALLENGE
When Paul from ABC Piano School came to us, he had a fantastic reputation for teaching piano in Hull — but his branding and website weren’t doing him justice. His old site wasn’t bringing in enquiries, his visuals lacked professionalism, and he was spending money on ads that didn’t deliver results. Paul needed a complete rebrand, a website that worked as hard as he does, and an SEO strategy that would cut wasted spend and put him in front of the right audience.
The Solution
We rebuilt ABC Piano School from the ground up. Starting with a new brand identity, we created a modern, elegant look that reflected the quality of Paul’s teaching. The new website was designed for performance — fast, user-friendly, and fully optimised to generate enquiries.
To make sure the site actually delivered growth, we built a tailored SEO strategy targeting high-intent searches like piano lessons Hull and learn piano Hull. Every page was structured to rank locally, giving Paul visibility where it matters most.
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The Results
ABC Piano School now ranks #1 on Google for multiple high-value searches, driving a steady stream of new enquiries without the need for paid ads. Paul has saved money, gained more visibility than ever, and built a website that positions him as Hull’s go-to piano teacher.
What started as a rebrand is now a complete growth engine — with ABC Piano School enjoying consistent leads, stronger local recognition, and a brand identity that matches the quality of its teaching.
At Humber Marketing, this is what we do best: brands that inspire, websites that convert, and SEO strategies that dominate.
